FOR THOSE WITH
Something To Say
I help Christian communicators, churches, and purpose-driven organizations bring their message, brand, and digital experience into alignment—so people understand the mission, connect with the story, and know how to take the next step.
MY APPROACH
Clarity Before Creativity. People Before Platforms. Mission Before Metrics.
The strongest communication begins with listening.
Before we choose the words, visuals, or platforms, we need to understand the mission, the people you’re trying to reach, and the team carrying the work forward. From there, strategy and creativity can work together to build trust, deepen engagement, and turn meaningful ideas into experiences that move people.
PEOPLE I’VE WORKED WITH
–
PEOPLE I’VE WORKED WITH –
ABOUT MICHELLE
I’m a Brand Strategist and Communications professional with more than 23 years of experience across corporate brands, creative agencies, churches, nonprofits, and independent ventures.
In my current role at Scottsdale Bible Church, I help shape digital experiences across a large multisite ministry. I connect organizational goals with real audience needs through website strategy, integrated campaigns, digital content, and cross-functional collaboration.
Over the years, I’ve learned that meaningful ideas rarely struggle because people don’t care enough. More often, the message is buried beneath too many words, disconnected decisions, or communication that asks people to work too hard to understand it.
That’s the work I love: finding the thread, bringing the pieces together, and creating communication that helps people feel seen, understand what matters, and confidently take their next step.
Ministry is more than a professional setting for me. I’ve also spent the past 18 years serving in youth/college ministry, missions, and local church communities. That experience shapes how I lead and create with curiosity, empathy, intention, and genuine care for the people behind the message.
You Bring The Mission. I’ll Help Make It Clear.…
You already have something meaningful to say and people you’re called to reach. But turning that mission into a clear message, cohesive brand, and connected digital experience can get complicated fast.
As your creative partner, I’ll help you see the bigger picture, untangle what isn’t working, and make strategic decisions that move your work or ministry forward with greater clarity and confidence.
-
01. Clarify What You’re Called to Communicate
I’ll help you untangle your ideas, uncover the heart of your message, and clearly express who you are, what you offer, and why it matters.
-
02. Build a Brand Story That Reflects Your Mission
Together, we’ll translate your purpose into a cohesive visual and verbal identity that feels authentic, builds trust, and supports the work you’re called to do.
-
03. Connect With the People You’re Called to Reach
I’ll help you understand your audience and create thoughtful content and digital experiences that invite people to engage and take meaningful next steps.
-
04. Steward Your Influence With Confidence
You’ll gain a clear strategy and trusted creative guidance so you can stop second-guessing, make intentional decisions, and steward your resources well.
SHOP
Let’s Get Social
Get My Social Media Guide to Help You Cultivate Community Outside Sunday and Reach Those Not “Here” Yet.
COMMUNITY
Connect In The Wild
Stay Encouraged with Weekly Text Messages on How to Set Goals to Succeed in Life & Ministry and Remember Your Identity.
GET ON THE LIST
PORTFOLIO
For the people who say:
“I’LL KNOW IT when I see it.”
A look at how I’ve helped organizations clarify their message, strengthen their digital presence, and create more connected communication experiences.
-
![]()
CLIENT: ROCK POINT CHURCH
Content Creation & Brand Management Including Email Marketing, Website Design, App & Social Media Management
-
![]()
CLIENT: SUN VALLEY
Social Media Content Creation & Management With A 80 Percent Engagement Increase
-
![]()
CLIENT: CAMP TKVR 2018 + 2019
Social Media Content Creation, Email Marketing, and Brand Management
-
![]()
CLIENT FOUR: MATT RICHARDSON
Squarespace Website & Social Content Creation For Speaker & Pastor
Extend Your Reach Past Sunday!
Download my * FREE * Church Communications Clarity Checklist and receive a 30-day repeatable plan with seven questions to help ministry leaders identify communication gaps, simplify their message, and create clearer next steps.
RECENT BLOG ARTICLES
-
![]()
How to Discover your Greatest Area of Influence
With the rise of social media, it seems to have cheapened and exploited how we show up in the world. Let’s talk about a new way to influence!
-
![]()
5 Ways to Protect Your Mental Health from Social Media’s Influence
The constant comparison, fear of missing out, and exposure to negative news can take a toll on our well-being if left unchecked.
-
![]()
Using Your Unique People Skills for Impact & Influence
Maybe the key to impact and influence is understanding how we uniquely connect with other through communication …
-
![]()
5 Tips for Communicating Your Story
Whether you’re telling a personal story, giving a presentation, or crafting content, here are five tips to help you communicate your story successfully.
-
![]()
3 Ways Parents Can Influence Their Teenagers Faith
While teenagers are increasingly exposed to diverse ideologies and worldviews, parents remain the primary source of shaping their children’s beliefs and values.
-
![]()
Embrace Authenticity: The Power of Genuine Marketing
Your best marketing strategy is to build relationships based on trust, transparency, and sincerity. Dare to show up messy!
-
![]()
Keeping Faith While Walking Through The Unknowns
How to hold fast to hope and keep trusting for peace when your faith is barely hanging on.
-
![]()
5 Ways Templates Can Help You Share Your Message Faster
You’re busy helping everyone else, let’s talk about how templates can add leverage to your impact.
